With over a million apps in the Apple App Store there is a pretty high likelihood that you or at least someone you know has made a purchase from the app store in the last year. We can go out of our ways to assume this because Apple has recently revealed that in 2013 there was over 10 billion dollars or 6.1 billion pounds spent throughout the App store. As astonishing as those numbers sound it makes sense and in this article we will explain why the Apple app store had such success in the last year.
The main reason why Apple iPhone, iPod, iPad and Mac users are flocking to pay for apps is because the developers are creating high quality apps the people want. With over a million apps you could imagine at least a few if not a lot are high quality. When gaming companies like Rockstar are releasing ported versions of their popular Grand Theft Auto Series or Mojang porting Minecraft and selling them at reasonably priced rates it only makes sense that people will buy them. Apple is also selling popular business/professional program like Pages, Numbers, and Keynote at a premium rate (for App store apps) and therefor people who need these great apps are paying.
All apps including paid apps are extremely hard to pirate. Apple makes sure that the developers are rewarded properly and not taken advantage of, this is why developers choose to work with Apple and their IOS operating system before other operating system. The developers make the most money on a closed operating ecosystem and since most people cannot get around this to pirate apps they are forced no matter what to pay for the apps they want.
Finally we see that 1 billion dollars or roughly 6 hundred million pounds came in the last month of December, the chances are this happened because of Christmas and people buying App store gift cards for loved ones. People know that their loved ones will appreciate Apple products, it is the most popular tablet and phone maker in the world so it only makes sense to get them something inexpensive that they can use on these expensive devices.
Concluding we see that the 6.1 billion pounds generated over the year through the Apple app store makes sense for three main reasons; the apps are worth buying, the apps are very difficult to pirate in the closed Apple ecosystem, and finally the big push came around Christmas time when people were getting their loved ones. Not only do the users get great apps on their devices but this year was great for Apple developers looking to make some great cash!